The folks at Classy Cuts really know what they’re doing. With more than 10 years of doing business in Tacoma’s 72nd Street neighborhood (and five years at their Bonney Lake location), owner Tina Dao and team have created a full service salon that caters to the entire family and focuses on customer retention and service.
“Many hair salons specialize in just treating or pampering women,” explained Dao, “and other salons specialize in kids cuts or cuts for men. We take the approach of serving the entire family in an atmosphere where everyone can be comfortable. Why go to three different places to get your family haircuts taken care of when you can all visit Classy Cuts together? Classy Cuts is a full service family hair salon.”
That’s not to say that Classy Cuts doesn’t offer an array of services one would expect from a modern, full-serviced hair salon. Aside from offering cuts for all genders and ages, the stylists at Classy Cuts also handle perms, colorings, highlights, permanent straightening, Brazilian Blowouts, make-up services, updos, and waxings.
Dao attributes much of the success of the salons to their size and their customer-focused business model. “We aren't a chain with nameless owners who manage hundreds of locations,” said Dao. “Our owner and our managers work on the floor every day alongside our stylists to maintain the same quality experience day in and day out. With eight stations, we always have plenty of stylists to serve your needs, but we’re also small enough to care about our customers.”
Another aspect of success, Dao explains, is the business’s culture for stylists to continuously learn and improve upon their craft. “Each stylist is trained and licensed as in any reputable hair salon,” she said, “but we also encourage them to further their education through classes, online tutorials, and video seminars. Due to the high volume of clientele, we get the chance for all of our stylists to work on all the newest looks and styles on a frequent basis.”
At the end of the day, however, it’s the treatment of the customers that make or break a business. Dao and team ensure that customer service is a key component in a new stylist’s repertoire even before they are hired. “We hire our stylists based on not just their skill alone,” Dao said, “but also their ability to make the customer feel welcomed, as we're always happy to see them. We love our customers. We appreciate them so much! We are a small, locally owned, locally run salon with friendly local stylists who want to serve your needs and make you glad you met us. We pride ourselves in getting to know all of our regulars on a personal basis, and treating all of our new customers just like a regular.”
Most of the Classy Cuts clientele are walk-ins, but they also take appointments for more complicated services, such as color, highlights, and perms. For large groups, such as wedding parties, appointments are required so they know how many stylists are needed for the group. Appointments can be made by calling (253) 476-0598 (or (253) 447-7700 for the Bonney Lake location) or visiting classycutsnw.com.
Locations: In Tacoma at 810 72nd St. E., Tacoma, and in Bonney Lake at 20817 Washington 410, Bonney Lake.